Yapp helped Verizon take their employee training, internal events and 
team communication mobile - shaving $10,000 per app.

“I used Yapp for 5 events in 2015 for multiple channels within
our organization. I am always looking for new ways to use the platform.”
Brian Adamek
Marketing Manager
The Company
Verizon Wireless is a cellular communications company. They have trainings and other events throughout the year for their internal staff, educating and rewarding them for their work with the company. The trainings are done by region, bringing together different departments from different areas to collaborate and learn with one another.
YAPP USER SINCE
October
2014
INDUSTRY
Cellular Communications
APP USAGE
Training Meetings, Internal Team Communication & Annual Celebrations
TRAININGS SIZE
150-600+
Attendees
Basic Event Needs
MAIN ISSUE
The team at Verizon wanted a versatile and affordable mobile app solution to provide training materials and information to all of their users. However, Verizon is a huge company. To have one app for all employees across the nation to use for their respective regional events gets hairy fast. When they tried custom app development for each region, they had to pay fees every 3 months and it drove the budget into the tens of thousands per app.
PREVIOUS SOLUTIONS USED
DoubleDutch, Print Materials
LOOKING FOR
One event app solution for all their
internal conferences and trainings
An affordable mobile app for all of
their company events and conferences
Ability to easily make changes on the fly and communicate these changes to attendees
Going with Yapp
The choice to go mobile, and with what type of provider, came down to the regional teams. Brian’s team looked at other mobile app solutions, but nothing had what they needed on a budget. When they found Yapp, they were able to create affordable mobile apps for employee training events for anywhere from 150 to 500 employees. Employees at the training events really love the apps - they have easy access to key training information that is always up-to-date.
Since Brian’s team started using Yapp for training and internal events, it has caught on throughout the regions. Many other teams are joining with them, creating their own mobile apps for regional employee trainings with schedules, news feeds, and tons more.
Verizon Yapp Apps in Action
Verizon used many of the Yapp features for their training and internal conference apps: Verizon participants posted hundreds of pictures real time from the event, Brian’s team sent notifications of changes to the schedule or notifying attendees of something about to begin as well as integrated with Twitter with customized hash tags.
APPS CREATED SO FAR
8+ 
OVERALL INSTALLS
1,150+
AVERAGE ADOPTION RATE
85%+
MONEY SAVED PER APP
$10,000
“The feedback has been tremendous.
Every time I am running the app at an event I get asked
how they can get it and use it for their next event.”
Conclusion
After doing their research, Brian’s team found Yapp to be easiest and most affordable solution to go mobile at their events. Participants for their regional training events can get the information they need at their fingertips, changes can be made on the fly and they were able to cut costs by 10%.
“This app was just the easiest for the right price
and the right features.”

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